Heat case study: blog tasks
1) Look at the Heat Media Pack. Go to page 2: the Heat mission. Write three things that Heat offers its readers under 'print'.
1)clever A-list access shoots no other magazine could pull of to celeb news2)heat has the celeb contacts to give readers the exclusive every time
3)content style for anyone
2) Now go to page 3 of the Media Pack - celebrity focus. What does the page say that Heat offers readers?
heat says that they are the beating heart of the showbiz world heat is the beating heart of the
showbiz world. We ensure heat readers are always in the know and give them conversation-
starters they can show off about to their mates down the pub.
3) Now look at page 4 of the Heat Media Pack. What other content does Heat magazine offer its readers aside from celebrity news?
heat doesn't just do news on the celebrity but also do life hacks and fashion advise
4) Look at page 5. What is Heat magazine's audience profile? Write all the key details of their audience here.
female readers are 90% and male readers are at 10% also the age range is 37 years.
age profile 52% AGED 15/34
Media language
1) How many of the 12 magazine cover key conventions feature on this edition of Heat? List them with specific reference to the convention on the CSP edition of Heat.
2) How are the cover lines written to make the audience want to buy the magazine?
Heat is the brand that sets the agenda of popular culture Now a huge multi-platform brand -unrivalled in the entertainment market -the heat universe comprises the magazine as the mother ship with a radio station, huge online and social media platforms.
3) What are the connotations of the Heat colour scheme on this particular front cover?
heats colour scheme are very vibrant as the yellow is a sign that it is something that is appealing to look at
4) How are images used to create interest in the magazine? Find three reasons for your answer. (E.g. paparazzi images or aspects of mise-en-scene such props, costume, make-up, body position, facial expression etc.)
the images they use in the magazine are usually popular celebrity in casual clothing for example the paparazzi would take photos of then with out them noticing and in the pi cures they look like they are just minding there own business and are mostly not wearing any makeup
5) What differences can you find between the use of design and typography between Tatler and Heat? List at least three differences and explain the effect on audiences.
1)tatler use a more formal type of font compered to heats big and bold font
2)tatler takes pictures of celebrates are posing and using make up to make them look better
3)tatler takes about politics and life in the royal family and heat talks about the drama that happens in the world
Extension tasks
1) What are paparazzi images and why are they crucial to the front cover of Heat?
paparazzi images are images taken of celebrity who unsuspecting it and are unprepared for it
2) What do these two magazines suggest about representations of social class in the British media?
they show that those with more fame and money
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